Social Media Strategies for Online Store

Online store now is really happening around the world, people are curious and try to find out how to run an online business. The reason online store has been popular is because it is trendy. If you are planning to open an online store, here are some tips for you to use social media as your media promotion tool as my friends will use on his online shop:

all images source: Google Image

1. Create brand awareness, Increase it!

In this part, you need to create a plan which who is your target audience. It can help you to increase your brand awareness of your online store. In this case, sporting gears are made for all aged group.

You can use:

a. Instagram (800 million active users) to targeting young people

b. Facebook (2 billion active users) to targeting all group aged

c. LinkedIn (467 million active users) to targeting professional and business person

Those social media can also be as customer service platform, control excitement of any event provide by us, and extend our target market

2. Cool Promotion

On the promotion, you can create fun stuff of the product promotion, e.g. by videos and photos. People nowadays are looking for Instagram and Facebook posts with outstanding design.

3. Boost Attention!

Tracking your social media engagement for example likes, comments, feedback and share. The reason is to see how many people interested in the product. With those elements, you can create new method to increase the consumers preferences.

4. Endorsement

Send free product for consumers who have huge number of followers or to those who are social media influencer. This is really happening where all big brands use local actors or singers to promote their products. it can be our friends who have high number of followers on their Instagram or quite active in social media.

5. Review every feedback of the product and overall online platform performance

This step will help the you to grow your business, you need to hear from your costumers like what they want and what they looking for. If we know they needs then we can create something based on theirs. Sometimes consumers have their own view about our product so we need to see this as crucial things that we need to sort it out.